Curebit, an e-commerce startup which has built its business around optimizing and tracking word-of-mouth referrals for customers like Bonobos, Restaurant.com, Jawbone, True & Co., and others, is now stepping into the world of offline brick-and-mortar commerce with a new solution it's calling "Retail Referrals." This new in-store program, being trialed in a half-dozen Bonobos "Guideshop" locations, encourages shoppers to "tell a friend" about their purchase after checkout in order to earn additional store credit if the friend buys using the provided discount code. Source: http://feedproxy.google.com/~r/Techcrunch/~3/9xW0Lh3VPpY/
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